Stylish, Temperature-Safe Meal Delivery with a Dual-Season Packaging Solution

CLIENT BACKGROUND

This rapidly growing prepared meal brand delivers chef-made dishes straight to consumers’ doors. Focused on quality, convenience, and presentation, they’ve been described as “the Spotify of food” - offering rotating menus from top chefs across the country.

Their logistics model relies on a chilled supply chain, with meals needing to arrive fresh, intact, and ready to enjoy.

CLIENT REQUIREMENTS

The client needed a packaging system tailored for a fast-paced, fresh food delivery operation:

• Chilled Transit Performance – Maintain temperatures below 4.4°C for up to 30 hours.
• No Freezing Risk – Keep meals cold, but not frozen - critical for product integrity and taste.
• Strong Visual Presentation – Packaging had to reflect the premium brand image and provide an elevated unboxing experience.
• Functional Design – Pouch-style cooler with handles for easy last-mile handling - avoiding the bulk of traditional cartons.

UNIQUE CHALLENGES

• ‍National Distribution Partner – The client required a supplier that could scale with them and provide weekly deliveries to distribution centers in New York, Los Angeles, Atlanta, Austin, Miami & Chicago, ensuring consistent product availability and performance nationwide.

THERMOGARD SOLUTION

Thermogard developed a dual-season packaging system that balanced insulation, aesthetics, and functionality:

• Handle-Style Cooler Bags – Delivered a premium, pouch-style format that aligned with the brand’s presentation goals and made handling easier for both packing teams and couriers.
• Winter & Summer Variants – Supplied two bag configurations tailored to seasonal needs, ensuring thermal compliance while minimizing cost and material use during cooler months.
• Optimized for Fresh, Not Frozen – The insulation profile was fine-tuned to maintain safe chilled temperatures without overcooling the product.

END RESULT

The client gained a packaging solution that worked year-round, supported their nationwide delivery model, and elevated their brand experience:

• Consistent Next-Day Delivery Performance – Meals arrived safely and on-temp across all regions.
• Reduced Material Costs in Winter – The lighter winter variant reduced unnecessary insulation and cost while still meeting temperature requirements.
• Improved Handling & Branding – The pouch-style design improved the unboxing experience and simplified packing and delivery logistics.

By focusing on both form and function, Thermogard helped the client deliver fresh meals in style - regardless of the weather.